Personal Branding: Final steps

Kristin E Tips 1 Comment

Step 3.- Choose a Color Palette

I personally suggest you get your colors “done” by a professional. A personal color analysis is a great way to develop the correct color palette for you. This color analysis, based on 12 color seasons, helps you discover what colors look best on you, what colors diminish the appearence of dark circles and discoloration, and what colors highlight your best features.

To define the color palette on your own, first choose the colors you see yourself wearing the most, these are your main colors, used for pants, suits, coats, etc. Second, choose your neutrals, used for your basic pieces like tops, t-shirts, pants. Finally, choose your accent colors, used for accessories and a few tops and bottoms.

These colors should all be mixable, reflect your personal style and message, and have variety. Don’t be affraid to play around with your color combinations until you find one that is just right! This site has amazing tips for defining your color palette! <3

This is what my color palette is looking like. I haven’t done my color analysis, but I do plan to get it done next year, so there may be a few changes. I do know that I don’t look very good in warm colors, so I’m working with cools and neutrals.

Step 4.- Define your Basics

When we talk basics, it’s not only t-shirts and jeans. Basics are your main items, they’re what you wear on a daily basis; skirts, trousers, suits, dresses, shirts, etc. Basics are the backbone of your wardrobe. For me, it’s mainly trousers, pencil skirts, button down shirts and blazers.

Step 5.- Shop Style over Trends

This is where the work is continuous. We work on our personal image everyday, and shopping is one of the most difficult moment for most. We are bombarded with trends that come and go in a few weeks, trends that don’t really suit us, yet here we are, buying items that we will never use. Trends aren’t the enemy, you just need to choose what trends speak to your personal style and portray the image of yourself that you want the world to see.

Shop for items that are missing in your wardrobe defined in the previous steps, then you can add in a few trendy items. Remember, having a personal style doesn’t mean no variety; it means having variety that’s YOU!

Any doubts? How did you do in the process?

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